Projects
All strategy, creative direction and briefing originated with me, and the vast majority of the graphics are my own work. A few visuals were co-designed in collaboration with design teams at two companies where I contributed the core concepts, helped draft the designs and guided the execution. To protect sensitive research and company strategies, I’ve only included visual pieces in this portfolio. If you’re curious about the full scope of my work, I would love to talk one-on-one with you soon!
AtWork Group
Brand Manager
Led brand and website rebrand, built campaigns, managed team, and drove strategy through market research and data insights.
North American Japanese Garden Association
Marketing Manager
Designed brand and website, led research-based marketing and content strategy for events, podcast, and social media.
Yume Japanese Garden
Marketing Manager
Rebranded, rebuilt the website, and launched targeted campaigns using audience research and analytics to drive growth.
Japanese Friendship Garden of Phoenix
Brand Manager
Created brand, website, and campaigns from the ground up, using data and audience research to grow reach and revenue.
Gardens For Peace
Marketing Manager
Built the brand, landing page and content strategy to engage global audiences through research-driven storytelling.
